Find out exactly why you're not ranking.
Request a professional SEO audit: technical crawl, indexing check, content gaps, local signals, and competitor comparison — delivered as a prioritised fix list.
Most SEO budgets are wasted on fixing the wrong thing — content for a site Google can't index, backlinks for pages that don't answer the search, redesigns for sites whose only problem was a noindex tag. An audit exists to prevent that: diagnosis before treatment.
Here is what a proper audit covers, what you'll get from ours, and how to request one.
Audit before spending — treatment without diagnosis wastes SEO budgets
Four layers in order: technical, content, local, authority
A good audit output is a prioritised fix list, not a scored PDF
Search Console access turns inference into evidence — share it if you can
What a real SEO audit examines
An audit worth paying for looks at four layers, in order, because problems upstream make work downstream pointless.
- Technical: is Google indexing you correctly? Crawl errors, canonical problems, redirect chains, sitemap health, mobile speed, Core Web Vitals
- Content: does each search term you care about have a page that deserves to rank? Gaps, thin pages, duplication, metadata quality
- Local: Google Business Profile completeness, review position, NAP consistency, location-page coverage for the cities you serve
- Authority & competition: who outranks you, why specifically, and how big the gap actually is
What you receive from ours
Not a 60-page PDF of red/amber/green screenshots. You get a prioritised fix list — what's costing you the most visibility, what it takes to fix, and in what order — split into what your own team can do and what needs a developer or content work. The test of a good audit is that you could hand it to any competent implementer and they'd know exactly what to do Monday morning.
Where we find quick wins (they're common — a blocked page here, a missing service page there), we say so plainly, including when the honest advice is that you don't need an agency yet.
What to have ready when you request one
The audit is sharper if you can share: your website URL (obviously), the 3–5 searches you most want to be found for, the cities or countries you serve, competitors you consider yourself losing to, and — ideally — viewer access to your Google Search Console and Analytics. Access to Search Console in particular turns educated inference into direct evidence.
Do the two-minute self-check first
Before requesting anything, run two checks yourself. Search site:yourdomain.com on Google — if your important pages aren't there, you have an indexing problem and that's the audit's headline finding already. Then search your main service + city ('accounting firm Kampala') and see what actually ranks — if your competitors' pages are visibly deeper and more specific than yours, you have a content problem. Our Uganda SEO checklist covers the full self-serve version.
Frequently asked questions
How much does an SEO audit cost?
Ours are scoped to the site's size and market — a focused audit of a small business site costs far less than a full crawl of a 500-page portal with competitor analysis. Request one with your URL and goals and we'll quote before any commitment. Beware free 'audits' that are ten automated screenshots and a sales call.
How long does an SEO audit take?
Typically one to two weeks from access to delivered findings for a standard business site: a few days of crawling and analysis, then time to verify findings and prioritise properly. Rushed same-day audits are tool exports, not analysis.
Do I need to give you access to my website for an audit?
Not to the website itself — most of an audit works from the outside. Viewer access to Google Search Console and Analytics makes the findings substantially more precise (we see exactly what Google sees), and both support read-only access you can revoke anytime.
What happens after the audit?
You own the findings and can implement them with anyone — your developer, another agency, or us. Most clients have us fix the technical items and then decide about ongoing SEO based on what the audit showed about their market. There's no lock-in built into the audit.